Tuesday, September 7, 2010

Walgreens commercial touts myth

The new Walgreens flu shot commercial ( http://www.youtube.com/watch?v=WF13r0MjnnQ ) shows a couple wearing heart stickers on their arms, indicating that they got flu shots at Walgreens. The man and the woman are then seen coming into contact with other people throughout their day, and then at the end of the day, coming home and picking up their infants.

The message implies that if you get vaccinated, you will protect those around you, as if you are a barrier against spreading viruses between other people with whom you connect.

The problem is that when you get vaccinated, you are protected from the viruses, but that does not mean that viruses cannot be transported on your skin or clothes to the people you physically contact.

The responsible thing to do is pull the commercial and rewrite a new commercial that specifically states that viruses can be transported by people who are vaccinated and it is important that you wash your hands frequently, get vaccinated and not rely on the "herd protection" myth.

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